When you start up a conversation with Shannon Mough, owner of the activewear (and so-much-more) shop Twisted Tree at the Pharm, it takes a nanosecond to learn that anything outdoors, especially Newport State Park, is sanctuary. She and Maple, her ridiculously adorable Aussie, have spent many precious off-time hours in the park, reconnecting with everything that is important to them both.
Trees are genuine inspiration for Shannon and you will notice a stunning metal-work Giving Tree installed on the mezzanine of the store. Throughout the year, contributions to the Giving Tree are collected. They are then matched and donated to a nonprofit on Giving Tuesday (November 30th this year). It’s her connection to Newport that motivated Shannon to designate Newport Wilderness Society as the recipient of the Giving Tree match in 2021.
How YOU can help Twisted Tree with their support of Newport Wilderness Society: Stop in at the shop. Soon! Pick out something for yourself, or a beloved friend, or a beloved pet. (Or just come in to meet Shannon and Gretchen and the rest of the super-cool team.) Then toss in a little something extra for the Giving Tree. Your donation will be matched.
Twisted Tree at the Pharm is located in Sister Bay, in the Piggly Wiggly shopping center. (10586 Country Walk Drive…to be exact.)
920-854-8047 to check their off-season hours.